Founded in 2014, Yuguo is a multinational e-commerce trade service platform with over a decade of expertise in global B2B e-commerce. We provide comprehensive, one-stop solutions, including e-commerce industry news and intelligence, exhibitions and trade shows, e-commerce training and store setup across various global and regional platforms, direct sourcing from manufacturers in China and Southeast Asia, digital marketing services, and more. Yuguo empowers brands, sellers, service providers, and platforms across diverse markets to drive growth and expand their global presence.
Headquartered in Xiamen, China, Yuguo operates branches in Shenzhen, Quanzhou, and Hong Kong, as well as in Seoul, South Korea; Tokyo, Japan; Jakarta, Indonesia; and Manchester, UK.
Global Exhibitions
Pioneering a full-chain B2B E-commerce exhibition model
Provide one-stop online and offline cross-border trade solutions to link full-chain resources for global partners.
CCEE YUGUO Cross-border Expo
Launched in 2017, CCEE YUGUO Cross-border Expo hosts 2-5 major exhibitions annually in China. It has been held for 20 sessions, helping global sellers connect with high-quality factory resources.
Global Platform Resource Conference
With a focus on "seizing scarce global platform resources in one stop", this conference offers various resources essential for global sellers, and brings online e-commerce platforms to an offline exhibition setting, thereby bridging online and offline resources, and linking the global cross-border trade ecosystem in one exhibition.
Company Milestones
YUGUO (cifnews.com) was launched as a leading vertical media for cross-border e-commerce
YUGUO hosted the first China (Xiamen) Cross-border E-commerce Conference
YUGUO App was launched
The first YUGUO CCEE Global Cross-border E-commerce Selection Conference was held in Shenzhen; the CCEE Online Selection Platform was launched
YUGUO refined its positioning; the CCEE Selection Conference was held in Dubai
- YUGUO held the CCEE Selection Conference in Seoul
- YUGUO became Google’s top-tier agency in China, and official agent of Shopify and Meta primary advertising agent
- The inaugural YUGUO European Cross-border E-commerce Summit was held in Belgium
- YUGUO signed strategic cooperation agreements with over 50 global e-commerce platforms
- YUGUO became an official advertising agent for Facebook and TikTok, and an authorized advertising agent for TikTok for Business
- YUGUO also became an international direct sourcing supplier for Coupang of South Korea
- YUGUO was rebranded as "YUGUO Cross-border", reaching over 1 million members
- YUGUO Cross-border launched the "YUGUO Brand Going Overseas Night"
- YUGUO’s brand flagship store was launched on Lotte
- YUGUO won the Google Best Overseas Impact Award, TikTok Pioneer Partner Award, and Meta Business Growth Award
YUGUO won the TikTok Pioneer Partner Award, TikTok for Business H1 Customer Acquisition Growth Champion, and Google International Business Growth Award.
- YUGUO successfully hosted the inaugural "Global Platform Resource Conference"
- The YUGUO Cross-border (Indonesia) E-Commerce Service Center was launched
- YUGUO Cross-border has reached its 10th anniversary by 2024.
Award
- Winner of the GOOGLE Overseas Impact Award in 2021 and 2022
- Recipient of the Mainland China International Business Growth Award, Google Partners for the years 2022 and 2023
- Grand Prize Winner of 2023 Google Partner Case Competition
- Nominee for 2024 Google Excellent Partner Award in "International Business Growth" and "Best Policy Advocate"
- Winner of the Pioneer Partner Award of TikTok for Business in 2022 and 2023
- Awarded as the TikTok for Business H1 Customer Acquisition Growth Champion in 2023
- Selected as an Outstanding Cooperation Partner for U.S. Market Cross-border Operations Q2 of TikTok Shop in 2024
- 2024 Outstanding Investment Attraction Partner in TikTok Shop Cross-border E-commerce "Industrial Belts 100" Program
- 2022 Meta Business Growth Award
- 2023 Bronze Award for Meta Best Product Team
- 2023 Gold Award for Meta High-Potential Client Delivery
Global Presence