Seek new opportunities amid "variables"! YUGUO Conference: The annual feast of cross-border e-commerce, is about to kick off spectacularly
A gathering of thousands of overseas brands! Still the "annual gathering of cross-border business leaders"
Under the sweep of the technological wave, AI is strongly "penetrating" the field of cross-border e-commerce, reshaping the industry ecosystem. The international political stage is in constant flux. The change in policy direction since Trump took office has added a lot of uncertainties to the cross-border trade environment. At the same time, low-price e-commerce platforms have emerged out of nowhere, and the competition for low prices has become increasingly fierce. The overseas consumer market is constantly fluctuating, and consumers' preferences and needs are continuously evolving. Standing at the forefront of the times, the cross-border e-commerce industry is constantly facing "variables" from all sides. There are both unlimited opportunities and numerous challenges hidden within.
Seek new opportunities amid "variables". On January 15, 2025, the YUGUO Conference will be grandly held in Shenzhen! This time, we have gathered thousands of overseas brands and, with the theme of "Annual Gathering of Cross-border Business Leaders", embarked on a journey to explore the trends of cross-border e-commerce in 2025.
The conference has invited Nobel laureates in economics, overseas local retailers, overseas platforms, and representative Chinese overseas brands to jointly analyze the development trajectory of cross-border e-commerce in the current complex economic situation, interpret the brand globalization strategies of Chinese enterprises, and help enterprises find the right direction and seize business opportunities in the ever-changing market.
Highlight 1: Insights from Nobel Laureates, Vision for the Future
The current cross-border e-commerce industry is in the midst of a volatile international situation. The rise of global trade protectionism and the continuous escalation of trade frictions, as well as the uncertainties of tariff barriers and trade policies, have brought many obstacles to the international market expansion of cross-border e-commerce.
This conference has specially invited Professor Christopher A. Pissarides, the 2010 Nobel laureate in economics, to share his unique insights into the global economic pattern. From macroeconomic theories to micro-market strategies, he will analyze the underlying logic of industry development for the participants, helping enterprises find the right direction and seize opportunities in the complex and changeable market environment.
Highlight 2: Authoritative Release of Industry Trends
Barry, the CEO of YUGUO Cross-border, and his business friends will jointly release the trends of the cross-border industry in 2025 at the conference, providing highly forward-looking and guiding industry insights for the participants.
Whether it is the direction of exploring the potential of emerging markets, or the path of in-depth integration of technological innovations such as AI in all aspects of cross-border trade; whether it is the detailed analysis of the evolution of consumer demands, or the guidance of coping strategies under the changes of policies and regulations, all will be presented in a highly forward-looking and guiding manner, helping participating enterprises accurately anchor their forward direction in the treacherous cross-border market, make early arrangements, and seize the first-mover advantage.
Highlight 3: Secrets of Success for Hundred-Billion Brands
In the new era when cross-border e-commerce has already entered the stage of branding, many Chinese cross-border e-commerce enterprises have long been in the "product-selling" mindset, neglecting the shaping of brand connotations and the dissemination of brand stories.
The YUGUO Conference has invited top-notch and well-known brand representatives in the industry. They will come to the scene and generously share their unique secrets of brand success.
Two authoritative experts who have been deeply involved in the field of overseas offline channels will, based on their rich practical experience and in-depth industry insights, analyze the key success factors of brand building in overseas offline channels from different dimensions, revealing the underlying logic and practical strategies hidden beneath the market surface for the participants.
At the same time, the core executives of leading overseas e-commerce platforms and the senior managers of Chinese overseas brands will start a wonderful dialogue of idea collision, jointly exploring the innovative approaches and breakthroughs of Chinese brands in the overseas online market, tapping the unlimited potential of brand rise in the digital wave, and helping Chinese cross-border e-commerce brands stand out in the global market and achieve a magnificent transformation and value upgrade from Made in China to Chinese Brands.
Highlight 4: High-end Networking, Infinite Value
This is a gathering of overseas brands with an annual GMV exceeding hundreds of billions. The leaders of industry giants such as Qian'an, Transsion Holdings, Lilangda, and Junyi are all gathered here, along with outstanding entrepreneurs from various sub-sectors. The YUGUO Conference is undoubtedly an excellent networking bridge built for the vast number of cross-border e-commerce practitioners. Here, you can meet a variety of industry elites and have the opportunity to communicate face-to-face with these industry leaders and discuss development.
Registration Opens, Seize the Opportunity
The registration channel for the YUGUO Conference has now officially opened! Seats are limited, first come, first served! Don't hesitate. Click here to register immediately or scan the QR code below to participate in the YUGUO Conference, and join hands with industry elites to open up a brilliant future for cross-border e-commerce!

(Source: YUGUO Express)
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